The work we carried out on Trainbase’s behalf included:
- Preparation of an integrated Marketing Strategy
- Press releases were issued and featured in the media to announce the opening of the centre and the launch event
- Data buying to create a relevant contacts database
- Design & content of printed invitations & letters for the launch event
- Commissioning of professional photography for use throughout the campaign
- Project management of an email campaign to announce the opening
- Social media management including account setups and daily activity
- Media relations for print, online and broadcasting media
- Event planning recommendations including invitees, format, catering etc.
- Event attendance to meet & greet broadcasting media and manage timings
- Social media training
The Trainbase project was a highly successful campaign and resulted in a fantastic launch event which was well attended by a host of industry professionals.
“We employed Rebecca to assist in the launch of our new Training school Trainbase Ltd. Throughout the whole process, Rebecca was very professional and excelled in using her existing contacts to secure a strong presence in the press. We had articles written across multiple platforms which really boosted interest in the Company and set us off to a very good start. We highly recommend using Rebecca Taylor PR to anyone starting up a new venture or any current businesses with PR requirements.”
Tony Rutherford, Director, Trainbase Ltd